FORMATIONS |
Fiche détaillée d'un cours
MARKET POWER, COMPETITION AND REGULATION | |||
2018-2019 | FrIESEG School of Management
(
IÉSEG
)
| ||
Code Cours : | 1819-IÉSEG-M1S2-IBE-MA-89UE | INTERNATIONAL BUSINESS |
Niveau | Année de formation | Période | Langue d'enseignement |
---|---|---|---|
Master | 1 | S2 | FrEnglish |
Professeur(s) responsable(s) | H.EL ASRAOUI , W.MIMRA |
---|---|
Intervenant(s) | W.MIMRA |
- Ce cours apparaît dans les formations suivantes :
- IÉSEG > IESEG Degree - Programme Grande École > Semester 2 > 2,00 ECTS
Pré requis
Basic knowledge in microeconomics, interest in strategic market analysis,
some knowledge of game theory or industrial organization is helpful but not required.
Objectifs du cours
At the end of the course, the student should be able to:
Analyze the different forms of competitive forces in markets
Understand and analyze the sources and strategic use of market power
Understand the policy framework---regulation, competition policy and antitrust---that shapes the market environment
Learn about and analyze important competition policy cases, such as European Commission vs. Google
Contenu du cours
The course has two parts: In the first part, an introduction to modern industrial economics is given in interactive lectures. In the second part, strategic market analysis is put to practice: Students analyze, write a report and present a competition policy case such as European Commission (EC) vs. Google, EC vs. Intel, the Visa/Mastercard case, etc. Many cases for many different markets (e.g. pharmaceuticals, football transmission rights, airline industry) including merger cases available.
Outline Part I: Interactive Lecture
1. Introduction to Market Analysis and Competition Policy
2. Firms, Consumers and the Market
3. Sources of Market Power: Product differentation, Advertising, Bundling, Consumer Inertia, …
4. Pricing Strategies and Market Segmentation
5. Focus Session: The Economics of Platforms and Network Goods
6. Competition Policy: Regulation and Antitrust
Modalités d'enseignement
Organisation du cours
Type | Nombre d'heures | Remarques | |
---|---|---|---|
Face to face | |||
Coaching | 2,00 | ||
Interactive class | 14,00 | ||
Independent work | |||
Research | 6,00 | ||
Independent study | |||
Group Project | 28,00 | ||
Charge de travail globale de l'étudiant | 50,00 |
Méthodes pédagogiques
- Coaching
- Interactive class
- Presentation
- Project work
Évaluation
The assessment is based on participation in class and the oral presentation and written report (both group work) of the competition policy case.
Type de Contrôle | Durée | Nombre | Pondération |
---|---|---|---|
Others | |||
Group Project | 0,00 | 1 | 50,00 |
Continuous assessment | |||
Oral presentation | 1,00 | 1 | 35,00 |
Participation | 15,00 | 1 | 15,00 |
TOTAL | 100,00 |
Bibliographie
- Belleflamme/Peitz (2016,2nd edition), Industrial Organization: Markets and Strategies. -
- Links to the material for the different cases will be provided in class. -
* Informations non contractuelles et pouvant être soumises à modification