Ce cours apparaît dans les formations suivantes :
• Faculté de Gestion, Economie & Sciences - Masters - Master 2 Management des Entreprises - S3 - 4 ECTS

Objectifs du cours

Strategy is key to gain competitive advantage at company level as well as within the network and/or value chain. This course provides an overview of different theories for analyzing various aspects of strategic management and organization as well as gives practical examples to simulate possible strategic challenges happening in the real world:
• Strategic Management
• Management and organization at network, chain and company level
• Organizational competences
• Path dependencies, organizational rigidities and dynamic capabilities

Contenu du cours

Part 1

- Recall of main issues and theories behind the process of Strategic Management

Part 2 : Strategic choices

- History and culture of the enterprise - path dependency

- International strategy

- Entrepreneurship and Innovation

- Mergers and Acquisition

Part 3: Strategy in action

- Evaluating strategy

- Organisation and strategy

- Leadership and strategic change

- The practice of strategy

Part 4: case studies group works and flipped classrooms

- Advanced concepts of Business strategy

- Alignment of theoretical concepts with practical issues arising in the entreprises

- Solution of practical cases

Modalités d'enseignement

Organisation du cours

Lectures

In the lectures, the main theoretical frameworks for analyzing strategic management are presented. Basic theories will be complemented with more recent developments.

Practical examples will be recalled and used to see how companies put in practice theoretical models.

Flipped classroom with discussion

In the flipped classrooms, students present and discuss topics, based on their review of the provided literature for a specific topic. Scientific articles will be suggested and students practice with analysis of literature and translation into the "real world" of management.

Case study exercises

Stdent will work in groups to solve different case studies proposed by the teacher. The solutions are discussed in class in order to apply the theories learnt during previous lectures. The cases are useful to let the students tackle a practical problem which can arise in a company, mainly dealing with strategic decisions.

Méthodes pédagogiques

Évaluation

Bibliographie

• Whitttington R., Regner, P., Angwin, D., Johnoson, G., Scholes, K. (2020). " Exploring Strategy", Pearson.