Ce cours apparaît dans les formations suivantes :
• IÉSEG > MSc in Big Data Analytics for Business > Semester 2 > 2,00 ECTS

Pré requis

• Know how to read tables and graphs
• Basic knowledge of statistics

Objectifs du cours

At the end of the course, the student should be able to:
- know how to report quantitative information
- apply basic design principles
- build a compelling story line from quantitative information

These competencies and/or skills contribute to the following learning objectives
- 1.C Communicate effectively in English
- 4.A. Appraise the performance of a team
- 4.B Compose constructive personal feedback and guidance
- 4.C. Convey powerful messages using contemporary presentation techniques

Contenu du cours

• The value of effective communication
• Information design
• Basic design rules
• Do’s & don’ts presenting tables & graphs
• Data communication pitfalls
• Synthesizing information
• From numbers to insight to compelling story

Modalités d'enseignement

Organisation du cours

Méthodes pédagogiques

• Case study
• Coaching
• Interactive class
• Presentation

Évaluation

Teams of 3 to 4 students make an assignment together; deliverable: 1- to 15 slide powerpoint presentation

Bibliographie

• Presentation Zen (Garr Reynolds) -

• Slidedocs: Spread Ideas with Effective Visual Documents (Nancy Duarte) -

• Storytelling with Data: A Data Visualization Guide for Business Professionals (Cole Nussbaumer Knaflic) -

• The Big Book of Dashboards: Visualizing Your Data Using Real-World Business Scenarios (Wexler, Shaffer & Cotgreave) -