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APPLIED INDUSTRIAL ORGANISATION

2018-2019

EnIESEG School of Management ( IÉSEG )

Class code :

1819-IÉSEG-M1S1-IBE-MA-PE63UE

INTERNATIONAL BUSINESS


Level Year Period Language of instruction 
Master1S1EnEnglish
Academic responsibilityH.EL ASRAOUI
Lecturer(s)Josse ROUSSEL


Prerequisites

Undergraduate course in economics and strategy

Learning outcomes

At the end of the course, the student should be able to :
understand how clusters (Silicon Valley, etc.) are impacting industries, business strategies and government policies. The emphasis will be put on key concepts such as industry analysis, resources and competences analysis, clusters and their main characteristics. Students will understand the building blocks leading to successful industrial clusters such as the Silicon Valley, Hollywood, the City in London.

Course description

1 – Class session 1
The concept of strategy
Goals, values and performance
Further topics in industry analysis
Does industry matter
2 – Class session 2
Clusters: definitions
Clusters: main characteristics
3 – Class session 3
Clusters: life cycle
How to account for the decline of some clusters?

4 – Class session 4
Clusters and industrial policy
Can government help create a cluster?
5 – Class session 5
Innovation clusters
Innovation clusters life cycle
6- Class session 6
Projects due / presentation of projects


Class type

Class structure

Type of courseNumbers of hoursComments
Independent study
Group Project10,00  
Independent work
Research10,00  
Face to face
Interactive class16,00  
Total student workload36,00  

Teaching methods

  • Interactive class
  • Presentation
  • Project work


Assessment

The assessment will be based on a 8 pages long paper to be delivered at the end of the semester

Type of controlDurationNumberPercentage break-down
Others
Individual Project0,001100,00
TOTAL     100,00

Recommended reading

  • Fundamentals of Strategy, Michael H. Moffett; Gerry Johnson, Kevan Scholes and Richard Whittington, Pearson International Edition, second edition or previous -




 
* This information is non-binding and can be subject to change
 
 
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