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DOING BUSINESS IN CENTRAL AND EASTERN EUROPE

2018-2019

EnIESEG School of Management ( IÉSEG )

Class code :

1819-IÉSEG-M1S1-IBE-MA-EE52UE

INTERNATIONAL BUSINESS


Level Year Period Language of instruction 
Master1S1EnEnglish
Academic responsibilityK.CZERNICKA
Lecturer(s)Katarzyna CZERNICKA


Prerequisites

Students who chose this course should be interested in EastEuropean issues. Ideally they have good knowledge of current economical situation in the Central and Eastern countries. Students will be asked to read some academic texts, some official texts and some articles from newspapers. It is important that students are willing to discuss.

Learning outcomes

At the end of the course the student should be able to :
-Develop an understanding of Central and Eastern Europe, it’s recent history and rich cultural diversity and its impact on business environment
- Describe the main characteristic of the business environments of those countries
- Examine strategic and marketing options for Central and Eastern Europe environment

Course description

Session I Introduction
Session II Understand Central and Eastern Europe and its recent history
Session III Economic transition and the impact on the business environment (liberalization, privatisation, Foreign Direct Investment), Political, economic and institutional context after the Accession to the EU
Session IV The success story of Baltic states (Estonia, Lithuania, Latvia)
Session V Focus on Poland and its FDI
Session VI Car industry in Slovakia
Session VII The rise of the enterprising in Russia


Class type

Class structure

Type of courseNumbers of hoursComments
Independent study
Individual Project2,00  
Estimated personal workload8,00  
Group Project8,00  
Face to face
lecture16,00  
Total student workload34,00  

Teaching methods

  • Case study
  • Interactive class
  • Presentation
  • Project work
  • Research


Assessment

Continual assessment 45 %. Students have to prepare an oral group presentation on a topic chosen from the list provided during the first session. Country Analysis: each student will be asked to give an overview of one country from the region in the topics of business, finance, and economics. Class participation will also be taken into account (10%). At the end of the semester there will be a short written exam (45%).

Type of controlDurationNumberPercentage break-down
Continuous assessment
Participation0,00010,00
Oral presentation0,50145,00
Final Exam
Written exam1,00145,00
TOTAL     100,00

Recommended reading

  • Orenstein, Mitchel, Out of the Red Building Capitalism and Democracy in Postcommunist Europe, Middlesex : Michigan University Press, 2004 -

  • Appel, Hilary, A New Capitalist Order: Privatization and Ideology in Russia and Eastern Europe, Pittsburgh, University of Pittsburgh, 2004. -

  • Kozminski, Andrzej K., Strategies for Central and Eastern Europe , Hoboken : Macmillan Publishing Co., 2000 -

  • Review : The economists - -

  • Review : Working Papers from Warsaw School of Economics - -


Internet resources



 
* This information is non-binding and can be subject to change
 
 
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