OUR ACADEMIC DEPARTEMENTS |
Lesson details
Communication & Marketing Plan Management | |||
2019-2020 | EnISTC - L'ECOLE DES MANAGERS DE LA COMMUNICATION
(
ISTC
)
| ||
Class code : | 1920-ISTC-M4A-UE25-SMDC | UE25 |
Level | Year | Period | Language of instruction |
---|---|---|---|
Master | 4 | A | EnFrench |
Academic responsibility | S.VIOLETTE |
---|---|
Lecturer(s) | Mme. DEMOUSTIER |
- This class exists in these courses :
- ISTC > Master in Economics and Business - Specialisation in International Business and Economics Engineering > Semester 1 > 2,00 ECTS
- ISTC > Master in Economics and Business - Specialisation in International Business and Economics Engineering > Semester 2 > 2,00 ECTS
Learning outcomes
Position the bases of the organization of the project (of communication) in the organization of the company.
Discover the basic methods and tools of project management, to allow immediate implementation from the first return to the company.
Discover the fundamentals of agile project management.
Understand the qualities of the project manager
Course description
1-Fundamentals of project management
2-Agile project management vs traditional methods
3-Methods and tools
4-The personal effectiveness of the project manager: an influence manager
5- A good project manager, what is it?
6- Which personality profile is best suited for being a project manager?
Class type
Class structure
Type of course | Numbers of hours | Comments | |
---|---|---|---|
Face to face | |||
14,00 | |||
Total student workload | 14,00 |
Teaching methods
- Coaching
- Lecture
Assessment
Type of control | Duration | Number | Percentage break-down |
---|---|---|---|
Continuous assessment | |||
Etude de cas | 0,10 | 1 | 100,00 |
TOTAL | 100,00 |
Recommended reading
- Le Management de projet
-
GAREL, Gilles
GAREL, Gilles. Le Management de projet. La découverte, 2012.
- Management de projet et gestion des ressources humaines
-
GAREL, Gilles, GIARD, Vincent, MIDLER, Christophe
GAREL, Gilles, GIARD, Vincent, MIDLER, Christophe, et al. Management de projet et gestion des ressources humaines. Université Paris I, Panthéon-Sorbonne, Institut d'administration des entreprises, 2001.
- Le management de projet Évolutions et perspectives de recherche
-
ROYER, Isabelle
ROYER, Isabelle. Le management de projet Évolutions et perspectives de recherche. Revue française de gestion, 2005, no 1, p. 113-122.
- La process Communication
-
La process Communication
La process Communication
* This information is non-binding and can be subject to change