OUR ACADEMIC DEPARTEMENTS |
Lesson details
Data Analysis applied to marketing | |||
2023-2024 | EnFaculté de Gestion, Economie & Sciences Licences
(
FGES LICENCES
)
| ||
Class code : | 2324-FGES-MKT-FR-3007 |
Level | Year | Period | Language of instruction |
---|---|---|---|
EnFrench |
Academic responsibility | VERONIQUE LEPRETRE |
---|---|
Lecturer(s) | - |
- This class exists in these courses :
- Faculté de Gestion, Economie & Sciences - Licences & Prépas - Licence 3 Gestion - S6 - 3 ECTS
Class type
Class structure
Teaching methods
Assessment
Contrôle continu : coeff. 1
Recommended reading
AMEREIN, P., et al. Etudes de Marchés, Nathan - Etapes||
CAUMONT, D. Les études de Marché, Dunod - Collection Topos||
VANDERCAMMEN, M. et GAUTHY-SINECHAL, M. Recherche marketing, De Boeck Université
Internet resources
* This information is non-binding and can be subject to change