This class exists in these courses :
• Faculté de Gestion, Economie & Sciences - Licences & Prépas - Licence 3 International Economics and Business - S6 - 4 ECTS

Prerequisites

The course provides the basic elements of strategic management. It is an advantage if the students are familiar with the internal organization structure of companies, and with the basic elements of micro- and macroeconomics.

Learning outcomes

Strategy is key to gain competitive advantage at company level as well as within the network and/or value chain. This course provides an overview of different theories for analyzing various aspects of strategic management and organization as well as gives practical examples to simulate possible strategic challenges happening in the real world:

• Strategic Management

• Management and organization at company and chain level

• Organizational competences

Course description

Class type

Class structure

Lectures

The first part (1,5H) is dedicated to present the main theoretical frameworks to analyze strategic management, whereas in the second part the students are engaged in a small case study or group work to put in practice the content explained.

Case study exercises

Different case studies will be proposed and discussed in class in order to apply the theories learnt during the lectures. The cases are useful to let the students tackle a practical problem which can arise in a company, mainly dealing with strategic decisions.

Teaching methods

Assessment

Recommended reading

• Gerry Johnson, Richard Whittington, Kevan Scholes, Duncan Angwin, Patrick Regner, “Exploring Strategy”, Pearson.