This class exists in these courses :
• USCHOOL - Licence 1 Pluridisciplinaire Projet Personnel - S2 - 3 ECTS
  Faculté des Lettres et Sciences Humaines - Licence 1 Médias Culture et Communication - S2 - 3 ECTS

Learning outcomes

At the end of this class students should know :

• 
  the identitites of the main players in the French
  political world today and their communication strategies


• 
  the most commonly used theories of political
  communication


• 
  the recent changes in political communication on
  account of technological innovations

Course description

Session 1 : Introduction

Theme 1 :
Basics in political communication

Session 2 : the main specificities of
political communication

Session 3 : Right/Left – do they communicate
differently?

Session 4 : tools and methods of political
communication

Session 5 : the effects of political
communication

Theme 2 : new
technology and political communication

Session 6 : general intro

Session 7 : the idea of the public arena

Session 8 : internet and participative
democracy

Session 9 : recent developments in political
practice

Session 10 : towards a more global political
communication

Session 11 : what comes next ?

Session 12 : conclusion

Class type

Class structure

Teaching methods

Assessment

Recommended reading

• Philippe Riutort,, Sociologie de la communication politique, La Découverte, Paris, 2007.||
  Roland Cayrol,, Les Médias, PUF, Paris, 1991.||
  Thomas, Meyer, Media Democracy,, Polity, Cambridge, 2002.||
  Philip, Seib (ed.) Political, Communication, Sage, Londres, 2008.||
  Lynda, Lee-Kaid& Christina Holtz-Bacha (ed.), The Sage handbook, of Political Advertising, Sage, Londres, 2006.||
  Loïc Blondiaux, La fabrique de l’opinion, Seuil, Paris, 1998.||
  Stephen, Tansey, Politics : the Basics,, Routeledge, Londres New York, 2000.||
  Austin, Ranney, Governing, an Introduction to, Political Science, Prentice Hall, 1993.