OUR ACADEMIC DEPARTEMENTS |
Lesson details
E-CRM et gestion de la relation clients_M1UX&DG_S2 | |||
2023-2024 | EnECOLE DU NUMERIQUE
(
EDN
)
| ||
Class code : | 2324-EDN-HRHPM-FR-4011 |
Level | Year | Period | Language of instruction |
---|---|---|---|
S2 | EnFrench |
Academic responsibility | Ivelina BURDEN |
---|---|
Lecturer(s) | - |
- This class exists in these courses :
- Ecole Du Numérique (EDN) - Master 1 UX & Marketing Digital - S2 - 3 ECTS
Class type
Class structure
Teaching methods
Assessment
Recommended reading
Pro en Relation client 2019 Edition Vuibert||
Fidélisez vos clients 2004 Pierre Morgat ||
Conduite de projets informatiques Brice-Arnaud Guérin 2022||
CRM Comprendre le rôle de l'outil dans la gestion de la relation client Eve-Marie Guidier 2022
Internet resources
* This information is non-binding and can be subject to change