OUR ACADEMIC DEPARTEMENTS |
Lesson details
MIB - RESEARCH METHODS FOR BUSINESS | |||
2023-2024 | EnIESEG School of Management
(
IÉSEG
)
| ||
Class code : | 2324-IÉSEG-MIB1S1S2-RES-MIBCE01UE | RESEARCH |
Level | Year | Period | Language of instruction |
---|---|---|---|
MSc in International Business | 1 | S1S2 | EnEnglish |
Academic responsibility | J.MAES |
---|---|
Lecturer(s) | Johan Maes Elias Hadzilias |
Prerequisites
None.
Learning outcomes
At the end of the course, the student should be able to :
Have acquired the techniques on how to collect and analyze data and information in support of business decisions.
Produce and interpret graphical summaries of data;
Describe basic characteristics of the data distribution;
Produce and interpret numerical summary statistics;
Understand properties of the normal curve;
Graphically and numerically describe the relations between two quantitative variables;
Interpret a correlation coefficient, r, and the coefficient of determination;
Formulate and interpret null and alternative hypotheses;
Fit simple linear regression models;
Use simple and multiple linear regression models to predict the value of one variable based on
the value of (an) associated variable(s);
Fit and interpret interactions between independent variables.
Develop a greater awareness about ESRS topics such as conducting research in a rigorous, responsible, and ethical way, collecting and treating data with all necessary caution and interpreting results with all necessary reservations.
Course description
The course is designed to immerse students into the principles of descriptive and inferential statistical
analyses in order to make students acquainted with the techniques on how to collect and analyze data and information in order to provide solutions to business problems and challenges. Through readings, lectures, in-class exercises, a dedicated software (SPSS; to be used in and out of class) and a tailored online environment, this course addresses the collection, description, analysis and critical summary of data, including the concepts of frequency distribution, parameter estimation, hypothesis testing, and regression analyses.
Students are strongly recommended to regularly review and practice the course content in line with the course sessions.
Class type
Class structure
Type of course | Numbers of hours | Comments | |
---|---|---|---|
Independent work | |||
E-Learning | 5,00 | ||
Research | 5,00 | ||
Independent study | |||
Group Project | 8,00 | ||
Estimated personal workload | 25,00 | ||
Face to face | |||
Interactive class | 32,00 | ||
Total student workload | 75,00 |
Teaching methods
- E-learning
- Interactive class
- Presentation
- Project work
- Research
Assessment
The instructor expects students to actively participate and behave responsibly in the course sessions. The student is assessed on the course-based (online) MCQs, a group project including analysis exercises with SPSS and being able to explain the meaning of the findings hereon, and a final exam covering statistics exercises and comprehensive theory questions.
Type of control | Duration | Number | Percentage break-down |
---|---|---|---|
Continuous assessment | |||
QCM | 0,33 | 5 | 20,00 |
Final Exam | |||
Written exam | 2,00 | 1 | 60,00 |
Others | |||
Group Project | 8,00 | 1 | 20,00 |
TOTAL | 100,00 |
Recommended reading
- Recommended supportive readings will be discussed in class -
Internet resources
- IESEG Online
- McGraw-Hill online learning environment
Online learning environment for practice and (MCQ) assessment. URL and personal access code will be provided by IESEG
* This information is non-binding and can be subject to change